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Automaker’s Electrification Strategies and Its Implications
  • Date  2021-09-30
Starting with Tesla (Battery Day) last year, major automakers such as VW (Power Day) and Stellantis (EV Day) this year 
are announcing electrification strategies. It can be seen that automakers have common challenges. First, supply and 
demand for batteries, Second, battery cost reduction.

In order to solve the two challenges mentioned above, automakers are approaching with strategies from the perspective 
of the items classified into the following five categories.

How are those strategies going to impact on the battery industry, and what is its implications?


Written by kurt | 2021-09-30